case studies
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The Heart

The Walton Festival of Light

Nancy Finch PR were brought in to raise awareness of the event, generate excitement and increase footfall for The Heart and for Walton town centre as a whole.  Through the close working relationship Nancy Finch PR has established with the local press in Walton on Thames, Nancy Finch PR were able to achieve a substantial amount of press coverage for the second, annual Walton Festival of Light and Christmas Light Switch on at The Heart.  Whilst working with The Heart on the publicity for the event, Nancy Finch PR also worked closely with The Walton Business Group and other traders in the town to publicise the town wide event.

The campaign generated excellent coverage before and after the event in the local press, totaling 22 pieces of press coverage with a PR value of £67.5k within the following titles; Surrey Life, The Surrey Herald, The Walton & Weybridge Informer, The News and Mail Group and The Elmbridge Guardian and Magic radio.


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